A cosmetics store running on a default Cafe24 theme, redesigned into a minimal premium storefront with a separate English store for overseas customers — and handed over so the team runs banners and products daily without a developer.
Premium products, default template — the gap between brand and storefront was the problem.
The client wanted a storefront that matched cosmetics-industry standards: minimal premium design, an English store for overseas buyers, and the ability to swap banners and manage products without calling a developer.
Cafe24's product, order and member modules had to stay intact — the fight was to lift the entire visual and responsive layer to brand level within the platform's constraints.
We kept the platform modules, fully customized every screen, and separated operations from development.
Fourteen feature groups and 30+ screens — from the main page to product detail, checkout, my-page and boards — were redesigned responsively. The Korean skin was localized into a dedicated English skin, running the two stores in parallel, with 22 transactional emails re-branded to match.
Operators now swap PC, mobile and category banners themselves through banner-manager group rules, and even set product card colors from the admin. An operations manual covering product registration to screen publishing shipped with the store, so daily operations run without us.
Platform-standard product, order and member modules with a fully customized skin layer on top — stability and freedom at once.
14 feature groups and 30+ screens redesigned for PC and mobile, from mega menu to checkout flow, unified in brand tone.
The English store runs on its own localized skin with independent product, SEO and payment settings per market.
Main and category banners wired to group rules so operators manage swaps, order, schedule and links directly.
Kakao one-tap signup, 1:1 consultation widget and review-app integration covering signup, support and post-purchase reviews.
22 branded emails, an operations manual and a skin backup system — delivered as a handover, not just a deployment.